My story

I didn’t discover Georgia. I chose it.

There’s an enormous difference between researching from home and moving your life, your business and your taxes to another country. This page is about the second.

Act I

The gilded cage

I grew up and worked in Italy, in digital and business. The results were there. But every year, the same feeling: the value I created was being eroded — by taxes, by bureaucracy, by an environment that discourages anyone trying to build something solid. It’s not a story of poverty. It’s a story of lucid frustration: earning well inside a system that takes up to 43% isn’t freedom. It’s a long leash.

Il boulevard di Batumi con la Torre Alfabetica

Act II

The discovery

I met Georgia not as a tourist and not as a digital nomad, but as a market observer. And I saw what most people still don’t: a country growing 7–10% a year, taxation that would be science fiction back home — 1% on turnover for small businesses — and a property market with documented fundamentals and still-accessible prices. At that point I had two options: keep "researching", or verify in person.

Lo skyline di Batumi illuminato di notte

Act III

The radical choice

I moved to Batumi. Not a long holiday, not a six-month experiment: a deliberate, documented life choice. I registered my business as an Individual Entrepreneur with Small Business Status. I became a Georgian taxpayer. And above all I started living the market from the inside: the developers, the notaries, the paperwork, the districts that work and the ones to avoid, the real construction delays, the opportunities that never reach a listing portal.

Le statue Ali e Nino sul lungomare di Batumi

Act IV

The difference

Then something predictable happened: other investors started asking me how to do it. I realised I could help in two ways. The easy way: sell anything to anyone, like many do. Or the sustainable way: analysis first, proposal second — and the willingness to say "this isn’t for you" when the fundamentals don’t hold. I chose the second. Not out of kindness: because trust is the only asset in this trade that appreciates over time.

Lo skyline di Batumi al tramonto con la ruota panoramica

A note on the window of time

What Batumi is today — entry prices under $1,900/sqm, gross yields up to 8.6%, tourism at all-time highs — it will not be in five years. That’s not artificial urgency: it’s the normal trajectory of a market Barcelona and Lisbon have already travelled. Those who believed early, there, are collecting today. Those who waited for certainty paid for certainty.

Now you know who sits on the other side of the table.

Someone who lives here, pays taxes here, and stands by his advice with his full name. If you want to find out whether this path makes sense for you too, we start with a call.